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Thursday, August 27, 2009

Social Media Event Planning and a Fundraising Opportunity

We all know online social media is the big craze these days. But what does it mean for our businesses? Well, if you plan meetings, conferences, or other events, I just came across a useful article in the Indianapolis Examiner on "15 Ways Social Media Can Make Your Next Event a Smashing Success". It does a nice job of summarizing the wide variety of social media tools that are either directly related to or that can be used for event planning. Some of the more interesting ones include event planning sites like Upcoming (just used this on myself!) and Eventful, to ways share photos and video on Twitter.

On another topic, we've just announced a really unique opportunity tied to my upcoming show, The ART of Magic! at Five Points in Washington, IL. We're allowing local community organizations and charities to partner with us, using the show as a fundraising vehicle for their groups. In a nutshell, they help us sell tickets to the show, and in return, they get a generous cut of the price of each ticket they sell. If you're part of a group that might benefit, send me an email right away for details.

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Thursday, January 8, 2009

New Way to Find Corporate Sponsors for Your Events

I just came across a terrific resource for event planners, and wanted to share it right away...

In my writing on event planning, I've often mentioned the value of getting corporate sponsors to help offset the costs of your event. If you can find the right match, this can be a great "win-win" way to have a great event and allow your corporate sponsor to get it's message to it's target market. This is especially true for fundraising events, where you want to maximize your profits, but it's great for any event where you just want to keep your costs down and get the most from your budget.

Well, I've just discovered a free web based resource that helps you find sponsors for your events. It's called CrossPartner.com, and it allows you to post notices and find good corporate sponsors for your events. Also, here's a Press Release with additional information on their services.

I plan to try their services out myself to see about getting sponsors for some of my events, so if I have good results, I'll try to make another post here to update you on how it went. (If you try them out, I'd love to hear about how it worked for you too!)

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